An electric mobility solutions leader
Powering what’s next
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A fast growing electric logistics and charging technology provider needed a clearer and more confident digital product. The platform already held valuable data and strong fleet insight, but the experience felt cluttered and inconsistent. They entered an innovation hackathon with a simple request: make the product feel as considered as the technology behind it.
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Working inside a fast paced sprint hosted by an industry innovation collective, I joined, while at Now Boarding Digital, their team for an intensive round of rapid ideation. The aim was to create clarity without slowing them down. I mapped friction points, reorganised UI points and refined the look and feel so that every interaction felt intentional.
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The interface was rebuilt to be calmer and more legible. Visual hierarchy was strengthened and navigation became easier to read and easier to trust. Core and key screens were redesigned to match natural user behaviour. Key information surfaced more gracefully, the product began to feel lighter and more human.
By the end of the sprint the platform had a renewed sense of purpose. It was cleaner, clearer and ready to grow. The work created a foundation for the next phase of their product and proved that meaningful improvement can happen quickly when the right focus is applied.
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