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As part of Urbian's culture of innovation and growth, we dedicated certain Fridays to passion projects. I chose to focus on Urbian's own brand identity, recognising the need to establish a clear baseline around visual assets, colour systems and brand applications.

This internal project helped create consistency across the agency's own touchpoints while demonstrating our brand development capabilities to clients.
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This internal project helped create consistency across the agency's own touchpoints while demonstrating our brand development capabilities to clients.
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